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DIRECT MAIL AND EMAIL MARKETING COLLATERAL
Concept, Design and Layout, Photo Selection and Manipulation, Branding, Icon Design
CLIENTS: TSB, RADISSON, CLYDESDALE BANK AND PAYPAL
A selection of direct mail and email campaigns devised and designed while working freelance and as Senior Designer at Big Group.
Initial concept ideas, image selection and photo manipulation, design and layout design to brand guidelines. Examples include direct mail marketing and flyers for Clydesdale Bank and TSB, and email designs for Radisson Rewards and Clydesdale Bank.
Also included is a direct mailer and press advert for the new PayPal Credit Card, which I conceived. Initially as a vault design, before I put forward the "Complete Package" concept centred around a parcel that opened to reveal the PayPal Card.
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